12.03.2010– NORFOLK, VA – BLACKHAWK! Products Group™ recently received five OpticsPlanet Brilliance Awards from OpticsPlanet, Inc. This leading online retailer has niche stores specializing in sport optics, tactical and military gear, binoculars, microscopes, telescopes, rifle scopes and sunglasses.
Customers and Product Experts Choose BLACKHAWK!
Customers weighed in with over 22,000 votes to select BLACKHAWK! as the Customer's Choice Holster Brand of the Year. BLACKHAWK! was also selected for four Expert's Choice awards including: Best Tactical Pants (Apparel Category: BLACKHAWK! Lightweight Tactical Pant), Best Combat Boots (Apparel Category: BLACKHAWK! Tactical Warrior Wear Desert Ops boots, Coyote Tan), Best Value Holster Line (Holster Category: BLACKHAWK! CQC SERPA Holster – matte finish with belt loop and paddle) and Best Military Holster (Holster Category: BLACKHAWK! Tactical Omega VI Ultra Universal Modular Light Holster).
Product experts selected over 150 products as top performers in over 30 categories. They chose the best products in categories based on customer interests with awards going to products like best hunting binoculars and best birding binoculars, best sport sunglasses and best military sunglasses. The winners selected by OpticsPlanet's product experts were presented with an Experts' Choice OpticsPlanet Brilliance Award. In addition to the expert staff picks, customers selected Brands of the year by category and the winner of Product of the Year. The recipients of these awards were presented with a Customer's Choice OpticsPlanet Brilliance Award.
About BLACKHAWK!®:
BLACKHAWK! Products Group™ was founded in 1993 by former U.S. Navy SEAL Mike Noell and is a leading US manufacturer of tactical, military, shooting sports and law enforcement equipment. BLACKHAWK! is a global manufacturer of tactical gear, body armor, law enforcement duty gear, holsters, hydration systems, protective gloves and gear, apparel and footwear, knives, illumination tools, breaching tools, hunting gear and recoil reducing stocks. BLACKHAWK! is now part of ATK Security and Sporting and is headquartered in Norfolk, Virginia, with US manufacturing facilities in North Carolina, Montana and Idaho. For more information on BLACKHAWK! and BLACKHAWK! products, log on to www.BLACKHAWK.com or call 800-694-5263.
About the Brilliance Awards:
The annual OpticsPlanet Brilliance Awards recognize outstanding products and brands for excellence and world-class performance. Winners were chosen by factoring bestsellers, customer reviews, feedback from product specialists and experts. Special awards were also given to products selected through customer voting.
About OpticsPlanet, Inc.:
Celebrating its 10 year anniversary, OpticsPlanet, Inc. has quickly became one of the world's leading online retailers with targeted niche stores specializing in sport optics, tactical and military gear, binoculars, night vision optics, rifle scopes, and sunglasses. Based outside of Chicago, in Northbrook Illinois, the company operates a network of multiple online stores: OpticsPlanet.com, Microscopes.com, LabPlanet.com, Shoptics.com, Tactical-Store.com, EyeWearPlanet.com, RadarGuns.com, Night-Optics.com and other online stores. Since the launch of OpticsPlanet.com the company has received numerous industry awards and has been recognized by its customers and several major publications for its excellent service and stellar sales growth. Recently the company was recognized, for the third year in a row, by Internet Retailer Magazine as one of the top 500 e-retailers in the U.S. and by Inc. Magazine as one of the top 1000 fastest growing companies in the United States.
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